What is Click-Through-Rate and Why CTR is Important – 2023 Guide
Click-through-rate or CTR is the performance metric that digital marketers use to measure the effectiveness of a Pay-per-click (PPC) ad, organic result on the search engine results page (SERP), email marketing campaigns and call-to-action (CTA) button on the landing page. Basically, it is a ratio of the number of people Read More